Earning the attention and respect of your customers and prospects. Saving money. Making a difference. They are all effective ways to build a successful business – and a stronger bottom line. One way to accomplish all those goals is to go green.

All over the world, sustainability is becoming a high priority for consumers, clients and employees. People want to know their work and
money will go towards a business that supports the community, and that works to lessen their impact on the environment. Businesses must
evaluate their purchasing, energy, waste, transportation and equity practices to eliminate their contributions to climate change and injustice.

Mother’s Day falls on Sunday, May 14, this year. It may surprise you to know that celebrations honoring mothers are ancient traditions, not a Hallmark invention. Discover more about Mother’s Day—plus 10 fun ideas to celebrate mom!

The sixth annual Wisconsin Bankers Association Power of Community Week campaign will be April 17-22. This annual event brings together member banks, Associate Member companies, and WBA staff to celebrate our commitment to the communities we serve. During the campaign, banks are encouraged to participate and engage in one or more service activities in an effort to highlight how much Wisconsin’s banking industry supports the communities in our state. We are celebrating the entire month of April with activities at all of our branches. 

Change starts with action. Better yet, an action that affects the world around you. A Billion Acts of Green are happening across the planet. From students in classrooms to organizers in their communities to officials in government there are ways for anyone of any background to make a difference. Start small and go big — or start big and stay big. Either way, keep coming back, keep taking action and join the movement to change the world.